Posted on August 22, 2016
The strong ties that exist between the Department of Marketing Management and some leading brands within the industry have benefited honours students who are getting exposure to real-life case studies. The students were recently visited by two guest lecturers, who gave them insight into the...
Posted on August 19, 2016
Ms Mahlodi Kgatle, a BCom Honours in Marketing Management student, is participating in an initiative launched by President Barack Obama of the USA as a signature effort to invest in the next generation of African leaders.
Posted on July 26, 2016
Michael Humbani, lecturer in the Department of Marketing Management, received the award for the best first journal article published during a ceremony that was held by the Faculty of Economic and Management Sciences in June 2015.
Posted on July 22, 2016
The Marketing Management honours students partnered with the Gautrain Management Agency (GMA) during the first semester for their practical marketing project. The students were challenged to create brand awareness by means of an integrated marketing communication (IMC) campaign for the Gautrain...
Posted on July 18, 2016
Two high quality, customised skills development programmes have been launched after UP and Toyota SA partnered to realise the shared dream of developing a special programme for the taxi industry. The Ses’fikile Programme on Management Principles and Practices is aimed at the executives in...
Posted on June 27, 2016
In the first semester of 2016 the BCom Honours (Marketing Management) group from the University of Pretoria was offered the opportunity to work with Momentum Multiply on a client challenge.
Posted on June 24, 2016
On 21 May 2016 the University of Pretoria hosted its much anticipated annual Open Day. The event was designed for learners wishing to begin their studies at UP in the near future. It is estimated that a record number of approximately 25 000 visitors comprising mainly Grade 11 and Grade 12...
Posted on June 08, 2016
Three third-year students from the Department of Marketing Management were selected as national finalists in the prestigious L'Oreal Brandstorm competition of 2016.
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