Posted on July 31, 2015
In June 2015, Prof Ronél Rensburg and Dr Estelle De Beer were invited to visit Arnhem Business School at HAN University of Applied Sciences in the Netherlands. They participated as assessors in the Arnhem Business School Talent Event, during which students presented their projects to an...
Posted on July 31, 2015
The Communication Management Division in UP’s Facutly of Economic and Management Sciences is establishing collaborative ties with global public relations firm Edelman’s African and South African branches.
Posted on July 30, 2015
Prof Ronel Rensburg, Head of the Communication Management Division in the Faculty of Economic and Management Sciences, has received the Fellowship Award from the Public Relations and Communication Management Institute of southern Africa (PRISA) on 15 June 2015.
Posted on July 29, 2015
The Department of Marketing Management hosted a farewell function for Prof Gustav Puth on Friday, 19 June 2015 at the Serengeti hall on UP’s Hatfield Campus.
Posted on June 26, 2015
Ms Deneil Habig completed her BCom(Hons) degree in Communication Management cum laude and top of her class at the end of 2014. She completed the BCom Marketing Management degree, also cum laude, at the end of 2013 and is currently enrolled for a postgraduate certificate in education through Unisa.
Posted on June 23, 2015
The honours students of the Department of Marketing Management had to conceptualise a promotional video for the Faculty of Economic and Management Sciences (EMS), through means of a storyboard. A storyboard, according to Oscar-winning director Martin Scorsese, is the way to visualise the entire...
Posted on June 23, 2015
Ms Hilke Steenkamp presented her oral doctoral thesis in communication management, focusing on communicating corporate social responsibility (CSR) through social networks as a new avenue for reputation management, at the University of Pretoria on 15 June 2015.
Posted on June 23, 2015
With Youth Day 2015 celebrations still fresh in the memory, the Communication Management Division is celebrating its youthful staff by introducing the youngest lecturer in the Division, Ms Olebogeng Selebi .
Posted on June 18, 2015
The Department of Marketing Management hosted two marketing research experts from market research institute GfK SE in May 2015. Mr Norbert Wirth, GfK SE’s Global Head of Data and Sciences based in London, presented a lecture on the role of smart data in the world we live in, and how social...
Posted on June 12, 2015
The Communication Management Division will feature the professional life of its staff on a regular basis. This week’s spotlight is on Amie Hunter. Amie is currently a lecturer in Communication Management at the University of Pretoria and boasts an inspiring 34-year career in the...
Posted on June 11, 2015
Prof Ronel Rensburg of the Communication Management Division was invited by the University of California at Berkeley as guest instructor of a flagship programme at its Center for Executive Education. The programme is presented during March and September. She was hosted by the Haas Business...
Posted on June 08, 2015
More than 25 000 high school learners and parents stepped away from their weekend routine to take part in the University of Pretoria’s Open Day on 23 May 2015. The atmosphere on UP’s Hatfield Campus was energetic and the grounds was filled with enthusiastic high school learners...
Posted on June 03, 2015
Two staff members of the Department of Marketing Management, Prof Melanie Wiese and Ms Giselle du Plessis, were invited as speakers at the South African National Library and Information Consortium’s (SANLiC’s) annual conference, held 19-20 May 2015 in Johannesburg, with more than 120...
Posted on June 03, 2015
Worms and zombies, phishing and hacking, social engineering and mass mailing... These may sound like random words or phrases reminiscent of a science fiction novel, yet they fall under an umbrella term known as spamming. British born and bred, Mr Alastair Tempest from Conock Consultancy presented...
Posted on May 26, 2015
On Wednesday, 6 May 2015 the BCom (Hons) Marketing Management students had the privilege of presenting digital marketing campaign ideas to a panel from Bosch.
Posted on May 26, 2015
In April 2015 the Marketing Management honours class had the privilege of listening to an alumnus from the Department, Mrs Nicolette Singh, who is currently Marketing Lead at Avanade SA. As the role of Marketing Lead is possibly one of the highest positions any marketing professional could reach,...
Posted on May 26, 2015
Mr Wynand Coetzer, Head of Strategy at Base2, a digital agency, presented a stimulating and fascinating guest lecture to the third-year Integrated Practical Project class on 5 May 2015.
Posted on May 12, 2015
A potato is more than just a starch. It is a vegetable full of potential for innovative and fun meal ideas. This is the message that Ms Immaculate Zinde, manager of product promotions at Potatoes SA (PSA) delivered to the third-year Marketing Management students during a guest lecture in March...
Posted on April 10, 2015
The honours students in the Department of Marketing Management are involved in a community engagement project with the Phyllis Roberson Home as part of their formal degree programme.
Posted on March 26, 2015
Mrs Belinda Bradley, a franchise expert from SA Franchise Warehouse, visited the BComHons (Marketing Management) class on 11 March 2015 to share her knowledge and expertise on the franchise industry. Mrs Bradley provided background information on the South African franchise industry and shared...
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